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To get featured on Google News start by ensuring your website meets Google’s core criteria for news publishers. First, publish fresh, original content regularly. Google News prioritizes timely reporting, so articles should be current and 横浜市のSEO対策会社 relevant to ongoing events. Refrain from reusing outdated posts or overly promotional material. Avoid marketing-heavy copy.

Use clear, descriptive headlines that accurately reflect the story. Skip exaggerated or manipulative phrasing. Your headlines should include key details such as who, what, when, and where. The first paragraph of your article should summarize the most important facts in a concise way, embodying professional reporting norms.

Structure your content with proper HTML tags. Use h1 for the headline, Break content with h2 sections, and include your media outlet and publishing timestamp clearly on the page. Google News relies on structured data to understand your content, so embed Article schema in JSON-LD format. This helps Google identify your article as news and extract key details like the writer, publication time, and title.

Make sure your site is technically sound. Low latency, responsive layouts, and easy navigation are non-negotiable. Google News indexes pages that are easy to crawl, so skip complex front-end frameworks that hinder indexing or blocked robots.txt directives that prevent access to your news articles.

Submit your site to Google News through the Google News Publisher Center. Confirm site ownership with precise publisher details. Regularly update your profile and ensure your publication’s content themes and subject areas reflect your content accurately.

Avoid content that violates Google’s policies, such as fabricated stories, bias-driven content, or trickery. Maintain truthful reporting and accountability. Attribute information to reliable references and issue timely corrections.

Finally, monitor your performance using Google News Publisher Center analytics. Track which stories perform well and adjust your coverage accordingly. Stay consistent with your publishing schedule and focus on community-specific or unique angles where you can offer valuable depth. Over time, repeated accuracy and prompt updates will improve your chances of appearing in Google News results.